La Vie est Belle is a new fragrance from Lancome introduced on the market in the fall of 2012. The main concept is concentrated on the idea of natural, simple wealth, made for classy women who are not used to making various compromises and put their joyfulness first. The composition was developed by perfumers Olivier Polge, Dominique Ropion and Anne Flipo. Actress Julia Roberts is the face of the campaign, shot by director Tarsem Singh.
Lancome presents the fragrance as: ‘‘There is a fragrance whose name sounds like an invitation. A trail of light and optimism. A road to happiness. An explosion of joy. A declaration to the world: Life is beautiful. Discover the fragrance of happiness, La Vie est belle of Lancome.’’
La Vie Est Belle Qualities
The fragrance starts to delight you with the essence of blackcurrant and sweet pears. The magic ingredient that leads an amazing smell extraordinary from other aromas on the market is iris. Powerful iris notes are enclosed by a floral amalgam of orange blossom and jasmine in the heart. The base is gourmet and powdery, with unusual almonds, tonka beans, patchouli, and vanilla.
- Top notes: concrete of pale iris of Florence, jasmine sambac, orange flowers
- Heart notes: vanilla, tonka bean, pralines, blackcurrant, pear, absolute iris
- Base notes: patchouli, iris aldehyde
The fragrance reminds of an elegant, seductive, passionate and confident woman who prepares for an unforgettable night. La Vie est Belle is deliciously sweet, sweet as a candy, but at the same time elegant and sophisticated. It is like a beauty that caught color, giving an aromatic look out of the ordinary, proof being the multiple attempts that have to bend the final shape of the bottle. The final formula is the result achieved after three years of probation and 5000 versions.
I have always loved both sweet and fruity-floral aromas and I think this represents an excellent compromise for those who love both categories and are looking for an intense and persistent fragrance. This is definitely the most appreciated version among the female audience and falls into the category of fragrances that leave the trail. I can’t argue with its longevity or sillage, this can easily last over 12 hours. More as a winter and fall scent, this can be perfect for an evening date or special occasions.
The bottle suggests a smile transposed into crystal lines, a refinement of the original version of the classic Lancome bottle from 1949. It has a gray ribbon tied around the neck like two wings of freedom and the packaging is really elegant and fully reflects the name of the fragrance.
You could easily say that La Vie Est Belle it’s Flowerbomb’s little sister, who hasn’t achieved yet the full sweet potential of her older sibling. It is subtler and a bit less sweet, which makes it more easily wearable. The fragrance is available in EDP concentration.